V2 is a continuation of the vibrancy the first version brought, but more earth toned and with a focus on the photography. More approachable and softer, this version highlights the fleeting moments only captured by a photographer's eye.
V1 Profile Photo
V2 Cover Photo
premiere ad with v2 design language, notice the interplay between the gradient strip and the photo underneath.
another V2 ad, more sepia leaning color along with the photographic accent really add tangibility and artistry to small moments
V2 ad highlighting graduation photography
V1 consisted of wild gradients that evokes almost a photographic backdrop for the logo sat atop. The simplicity of the wordmark is bold and has a contrast balanced solely by the breathing room it is given on the canvas.
V1 Profile Photo
V1 Cover Photo
A pre-launch teaser for the name and design language of ivy.
Pre-Launch Profile Photo
Pre-Launch Cover Photo